Transforming smiles,
changing lives.
Marketing Manager Benelux
We’re looking for someone who is customer-focused, combines strategic thinking with strong execution, and can work independently. You should be comfortable collaborating across teams and confident in influencing and training internal stakeholders. Regular travel within the Benelux required.
Role expectations
· Develop and execute the annual Benelux marketing plan in alignment with regional strategy and commercial objectives.
· Use data-driven insights (e.g. campaign ROI, market trends, customer behavior) to inform marketing strategies and decisions.
· Proactively represent the Benelux market and customer voice in new product development and global strategy discussions.
· Drive go-to-market strategies for product launches, campaigns, and initiatives to support Invisalign and iTero growth.
· Build and maintain a network of key opinion leaders (KOLs), institutions, and key customers to support awareness and credibility.
· Coordinate cross-functionally with Sales, Clinical, Finance, and Customer Support teams to align execution and ensure consistent messaging.
· Identify local growth opportunities and tailor programs to maximize market impact beyond regional plans.
· Lead and support communication plans to internal and external stakeholders, ensuring alignment on strategy, product positioning, and initiatives.
· Train and educate internal teams on new products, strategic initiatives, and innovations.
· Monitor business results, track KPIs, and continuously assess performance to adjust tactics and optimize outcomes.
· Champion customer-centric thinking, understanding the orthodontic mindset and needs to better position Align’s solutions.
· Actively participate in regional and global marketing collaboration to share best practices and drive continuous improvement.
What we're looking for
· 4–7 years of experience in marketing, events/trade shows, or communications, preferably within the medical device, dental, or pharmaceutical industry.
· A Bachelor’s degree in Marketing, Business, or a related field.
· Strong ability to balance strategic thinking with operational execution.
· Demonstrated ability to work independently, make informed decisions, and manage multiple priorities in a fast-paced environment.
· Excellent project and budget management skills.
· Analytical mindset with experience using data (e.g. ROI, market insights, KPIs) to guide marketing strategy and improve performance.
· Proven training and communication skills, capable of educating internal teams and stakeholders on new products, innovations, and strategic initiatives.
· Effective collaborator and influencer, able to build relationships and work cross-functionally across Sales, Clinical, Finance, and Customer Support teams.
· High attention to detail with proactive problem-solving skills.
· Dutch preferred and excellent verbal and written communication skills in English
Align Technology hakkında
Your growth and well-being:
At Align, every smile matters. We’re committed to helping you thrive by supporting the health, growth, and well-being of our team members through a variety of tools and programs. While specific offerings may vary by location and role, Align employees can typically expect:
At Align, every smile matters. We’re committed to helping you thrive by supporting the health, growth, and well-being of our team members through a variety of tools and programs. While specific offerings may vary by location and role, Align employees can typically expect:
- Health and well-being programs to keep you thriving in both body and mind.
- Employee-exclusive discounts on Invisalign products.
- Learning opportunities through online learning resources and support for your individual development plans.
- Inclusive, global workplace that fosters collaboration, recognition and belonging.
Country and/or role specific details will be shared with you by your recruiter during the interview process.
Discover Align:
We are a global community of game-changers and smart team players, united by our belief in the power of a smile. Our dynamic team of exceptional employees is dedicated to transforming the industry and creating extraordinary outcomes every day.
Align’s core values of agility, customer, and accountability are more than words to work by, they are words we live by. The actions we take every day speak to who we are as a company and our focus on being truly impactful. We celebrate our differences, and the many ways we support one another— ultimately creating a more inclusive organization and world as we continue transforming smiles and changing lives.
We foster a culture where thinking differently and seeking new experiences are not just encouraged but celebrated. With the Align Mindset, we empower each other, ensuring every voice is heard and valued in an inclusive environment that inspires creativity and collaboration.
At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we are committed to building a workforce rich in diverse cultural backgrounds and life experiences, fostering a culture of open-mindedness and compassion. We live our company values by promoting healthy people and healthy communities, all with the intent of changing millions of lives, one unique smile at a time.
As part of our commitment to innovation, Align Technology includes exocad and Cubicure, companies that enhance our offerings and extend our impact to industry transformation.
Eager to learn how we embrace our global differences and nurture employee well-being?
Explore Align's culture here!
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Equal Opportunity Statement:
Align Technology is an equal opportunity employer. We are committed to providing equal employment opportunities in all our practices, without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, disability, sexual orientation, gender identity or expression, or any other legally protected category. Applicants must be legally authorized to work in the country for which they are applying, and employment eligibility will be verified as a condition of hire.
Review our Applicant Privacy Policy for additional information.
Equal Opportunity Statement:
Align Technology is an equal opportunity employer. We are committed to providing equal employment opportunities in all our practices, without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, disability, sexual orientation, gender identity or expression, or any other legally protected category. Applicants must be legally authorized to work in the country for which they are applying, and employment eligibility will be verified as a condition of hire.
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